Nine Most Common Hiring Mistakes and How To Avoid Them

To err in hiring is human – and very expensive, especially with sales people. Many standard operating procedures are actually common mistakes. To choose more competent sales candidates, revise your hiring methods. Learn the nine errors sales managers often make, and then eliminate them. Choose only the cream of the crop.

1. Relying only on interviews to evaluate a sales rep candidate.
2. Using successful sales people as models.
3. Too many sales success criteria.
4. Evaluating “personality” instead of sales rep job skills.
5. Using yourself as an example.
6. Failure to use statistically validated sales testing to predict most critical success skills.
7. Not researching why sales people have failed.
8. Relying on general “good guy” criteria.
9. Bypassing the sales rep reference check.

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